HUBSPOT, INC. HubSpot : 28 Best Email Newsletter Templates and Resources to Download Right Now

Ifyouhadtoguess,howmanyemailnewslettersdoyouthinkyou'resubscribedto?Ten?Twenty?Fifty?

Tobehonest,I'velostcount-andIknowI'mnotalone.Emailmarketershavealottocompetewithintheirsubscribers'inboxes.That'swhyasolidnewslettertemplateiscrucialtodesigninganemailthatpeopleareencouragedtoclickthrough.

Ifdonewell,emailnewsletterscandowonderstohelpyoubuildanengagedsubscriberbase,keepyourbusinesstop-of-mind,andnurtureleadsthatarealreadymakingtheirwaydownthefunnel.

However,"donewell"meansmorethanjustservingupgreatcontent.Infact,anoftenoverlookedcomponentofthenewslettercreationprocessisthedesign.

Don'thavetimetobuildoutacustomtemplatefromscratch?We'vescouredtheinternetforthebestresourcesforemailnewslettertemplatesandcompiledthembelow.Manyofthetemplateshavealsobeenpre-testedforcompatibilitywithmajoremailserviceproviders(ESPs)viaLitmus-awebservicethatallowsyoutopreviewthewayyouremailwilllookondifferentemailclientsanddevices.

Onceyoufindoneyoulike,downloadthetemplateandcustomizeittofityourneeds.

Ifyou'reaMarketingHubuser,HubSpotoffersagreatcollectionofemailtemplatesyoucanuseonyournextmarketingemail.Noneedtologoutandsearchforatemplateinanothermarketplace;thesetemplatesareavailabletoyourightwithinthetool.

Onceyouchooseatemplate,youcanstartusingitimmediatelyrightinHubSpot-noHTMLorCSSrequired.

Litmusoffersafreeemailtemplatecollection-fromnewslettertemplatestoaccountmanagementtemplates.Thismarketing-specifictheme-simplyreferredtoas"Announcement"-ismodernandsleek,whilestillbeingkindoffun.AllofthetemplateshavebeentestedwithLitmus.

WhileyouarerequiredtocreateaLitmusaccountwithyouremailaddresstoaccessthetemplates,thetemplatesthemselvesarefreeofcharge.

Price:Free

ConvertKitisacreativeemailtemplateplatformthat'sagreatoptionforbloggers,coursecreators,andmore.ConvertKitcomeswithemailautomationtools,signupforms,andmanymoreintegrations.

TouseConvertKit'semailnewslettertemplates,you'llneedtosignupforaplan,butthegoodnewsisthattheyofferbothfreeandprosubscriptions.Whilethisplatformismoreonthecreativeside,theirvastarrayoftemplatesandtoolintegrationswillhelpbusinessesinanyindustryupgradetheiremailnewsletter.

ZURBStudioshasfiveresponsiveemailtemplatesavailableforfree,includingthenewsletteronebelow.Ithasagreat,fluidlayoutyoucancustomizewithyourowncolors,images,andwording.

Ifyouwanttoseehoweachtemplatelooksondifferentemailclients,youcancheckoutscreenshotsfromeachtemplate'semailclienttests,whichareavailableonthesite.Theselayoutsareoptimizedformostemailclients-exceptforoutdatedversionsofOutlook.

ThetemplatekitcomeswithaseparateCSSstylesheetandHTMLfiletoeasetheeditingprocess.MostemailcodeeditorswillplacetheCSSinlinewiththeHTMLitselfafterbothareuploadedseparately.Ifyou'regoingtoaddimagestoyournewsletter,keepinmindthatyou'llhavetocreateaseparatefolderandcompressitwiththeCSSstylesheetbeforeuploading.

Protip:Onceyou'veselectedatemplate,useHubSpot'sfreeemailmarketingsoftwaretocraftyourmessageandsendanewsletterouttotheworld!

Flodeskisanupcomingemailnewsletterdesignplatformwithover3,000emailtemplatesanddesignstoenhanceyouremailmarketing.Asidefromgivingyouaccesstoavastarrayoftemplates,Flodeskletsyouconnectyourecommercesitetohelpwithautomationandanalytics.

AnotherbenefitofFlodeskisthatitssubscriptionprice($38/month)isaflatfee.So,whetheryou'resending200or2,000emails,you'llpaythesameprice,andyou'llneverhavetoupgradeyoursubscriptiontogetalloftheperks.

99designsisagrowingonlinecommunityandcollaborationplatformfordesignersandsmallbusinesses,andtheyhaveagreatdesignerblogandbusinessblog.Asafreeofferingtotheirblogreaders,theyreleasedasetof45freeemailtemplates-perfectfornewsletters,promotionalmessages,andpersonalizedresponses.Allofthetemplatesarefullyresponsiveandcompatiblewithallmajoremailclients.

Moosendisanemailmarketingplatformthatmakesiteasytodesigncustomemailswithadrag-and-dropeditorandover70premadetemplates.Moosendalsotracksanalyticsandsendspersonalizedautomatedemailstosubscribersbasedontheirinterestandbehavior.Ifyou'reinterestedinlandingpagesandsubscriptiontemplates,itincludesthoseaswell.

Moosendanalyzesyoursubscriberbasetohelpwiththesuccessofyourbusiness.JustlikeFlodesk,Moosendletsyouconnectyourecommercesitetoattractmoresubscribersandstoreallinformationinoneplace.Moosendisfreeforthefirst30days,andthenyouwouldhavetoupgradetoprostatusfor$9/month.

CampaignMonitorisanotherfreeemailnewslettertemplateandmarketingplatform.Withavarietyofemailtemplatesfornewsletters,welcomeemails,andpromotionalcampaigns,CampaignMonitormakesdesigningemailseasy.CampaignMonitoralsocompilesyouranalyticsandtrackswhenemailsaresent,delivered,andopened.

Formanybusinesses,emailmarketingneedstoconnecttotheirwebsiteorecommercesite,andCampaignMonitordoesjustthat.CampaignMonitorhasitallwhenitcomestotemplatesandhelpsyoumaximizeyoursalesbystayingon-brandandcreatingaseamlesscustomerexperience.CampaignMonitorisonlyfreefor30days,butplansstartaslowas$9/month.

MailerLiteoffersvariousnewslettertemplatesforpromotions,announcements,andmore.Withitstrendynewsletterdesigns,MailerLitemakessureitscustomersstayuptodatewhilesendingnewsletters.YoucancustomizethetemplatesusingeitheranHTMLeditorordrag-and-dropeditor,andconnectyourMailerLiteaccounttoyourwebsite.MailerLitealsohasfeatureswhereyoucangrowyouraudiencewithlandingpages,subscriptionforms,andpop-ups.

MailerLiteprovidesdatainsightsaswell.TheadvantageofMailerLiteisthattheywillsendyouremailsbasedonyourcustomers'timezones,allowingyoutosendemailsthatcangetthemostopens.MailerLitealsoprovidesA/Bsplittestingtoolssoyoucanidentifythebestversionofeveryemailyousend.

Doyourunanon-profit?Ifso,thisisthenewslettertoolspecificallyforyou.ConstantContactisanemailnewsletterbuilderthatoffersspecifictemplatestohelpnonprofitsraisefundsandmarkettheirmissions.Withhundredsoftemplatestochoosefrom,you'llbesuretofindadesignbasedonthetemplateyouneedandwhattypeofnonprofityourun.

ThegreatthingaboutConstantContactisthebusinessanalytics.Whileusingtheplatform,youcanseewhenemailsaresent,delivered,opened,andshared.Youwillalsobeabletoseetoptrendsandsendpersonalizedemailstoyourclients.

ConstantContactalsoconnectswithyoursocialmediaprofiles,includessign-upforms,andofferstextmessagemarketingtools.Contactingyournon-profitsubscribersviatextmessagecanbeagreatadvantagebecausepeoplechecktheiremailsbutpeoplechecktheirtextmessagesmore.WhileConstantContactisnotfree,itsfeaturesmorethanmakeupforit.Youcanstartatthebasicsubscription($9.99/month)orupgradetoaproaccount($45/month)tounlockallthefeatures.

DownloadsixteenfreeHTML,CSS,andPSDcustomizableemailtemplatesonThemezy.Youdon'thavetosubmitanemailaddresstogetstarted,andtherearevariouscolorschemesandlayoutstomeetyouremaillist'sneeds.

Plus,they'redesignedtoberesponsiveacrossdevicestoensurethatyoursubscriberscanreadyournewsletter.

DripoffersemailmarketingandSMSmarketingforecommercebrands.Dripisanewplatformthatletsyousetupemailmarketingcampaignsthroughhundredsofcustomizabletemplates.Alongwiththeiremailnewslettertemplates,Dripoffersexcellentcustomerrelationsmanagementtools,dataanalytics,andtrendtrackerssothoroughthatyoucanseehowmanyofyourcustomersboughtredshoeswithinthelastyear.Asaresult,you'llbeabletobettermarketyourselfthroughyourcampaigns.DripalsohasintegrationsthatyoucanconnecttoyourWordPresswebsite,soyoucanuseDripwithoutbeingonDrip.

Dripletsyoustartwithafree14-daytrial,andthecostofyoursubscriptionwilldependonyournumberofcontacts.Forupto500contacts,it's$19/month,andthepricegoesupfromthere.Dripisbeneficialtocreatorsandecommercebusinessesbecauseofthevariousmarketingandanalyticaltoolsitoffers.FromemailmarketingtoSMSmarketingcampaigns,Dripletsyoueffectivelyengageyourcustomers.

Ifyourmarketingstrategyisheavilyreliantonvisuals,MailPortfolioisperfectforyou.It'saminimalisttemplatewithnoaddedbackgrounddistractions.Whileitwasmadeforthoselookingtodisplaypersonalcreativeportfolios,it'salsosuitableforlargerbusinessesandorganizations.

ThetemplatehasbeentestedwithLitmus,isresponsive,andworksperfectlyonallemailclients.(Note:olderversionsofOutlookmaynotrenderallofthefonts,andtheAndroidGmailappisnotfullysupported.)

ThistemplateisbasedonGoogle'sMaterialDesignandhasarobotic-retrofeel.Itisperfectforsendingoutmulti-purposenewslettersfeaturingnewproducts,events,andotherannouncementsatthesametime.Thisthemeisn'tmadeforaspecificindustry,butthetemplateiswell-fittingforbusinesseslookingforatimeless,technologicallook.

MaterialDesignhasbeentestedonLitmus,iscompatiblewithallmajorESPs,andisresponsive.Whileitsmainattractionisitsuniquedesign,thisthemedownloadalsoincludescustomizableHTMLfiles.

Briaristheperfectnewslettertemplateformarketerslookingforafluid,minimalistdesignfeaturingimagesandtextthatdon'tovershadoweachother.It'sperfectforsendingoutregularnewsletters,andyoucancustomizetheInlineCSSfiles.

ThetemplatehasbeentestedwithLitmusandworkswithallmajoremailserviceproviders(ESPs).However,someolderversionsofOutlookmaynotrenderallGooglefonts.Also,theAndroidGmailappisnotfullysupported.

EmailOctopusisamarketingservicethatlaunchedaseriesof11templatesthatcanbeusedtocreatenewslettersforavarietyofindustries.Whetheryou'remarketingforafashionbrandoramedicalsupplycompany,oneofthetemplateswillfityourneeds.

Thetemplateshavethe"typical"newsletterlook,butallowyoutoaddproductannouncements,featurestories,andCTAswhereveryou'dlike.AllofthetemplatescanbemodifiedthroughanyWYSIWYGeditor,andthedownloadsincludetheHTMLfiles.

ThesetemplateshavebeentestedthroughLitmusacrossallmajorESPsandareresponsivetoallscreensizes.

Feshtoisanemailbundlethathelpsecommercecompaniesfeatureproductsintheirnewslettersandsharetestimonialsfromsatisfiedcustomers.Itcomeswithaweeklydigestmodule,whichistheirversionofanewsletter.

Themodulefeaturesachic,cleandesignthatensuresyourimagesandcopyarenotdistractingfromtheother.Youcanchoosefromtheirvariouslayouts,suchas"WeeklyDigest,""CityStory,"and"BlogArticle."

Asmentioned,thesetemplatesareperfectforproductfeaturesandtestimonialsfromsatisfiedcustomers.Whilethedefaultthemesareblackandwhite,youcanmakeeditsinyourpreferredWYSIWYGeditor.

Feshto'stemplatesareresponsiveandcompatiblewithallmajorESPs.

BeeisanHTMLtemplatetoolwiththousandsoffreetemplatesforanyprofessionaltouse.Withavarietyofcategories,Beegivesyouatemplateforeverything,butitalsohastoolsthatallowyoutobuildyourownemailnewsletters.Thedrag-and-dropfeatureallowsyoutopickandchoosetheelementsthatbestsuityourpersonalneeds.Theversatilityalsoallowsyoutocustomizeeveryemailyousend,thendownloaditasanHTMLsoyoucansendyouremailstoanyonefromanywhere.AnothergreatadvantageofBeeisthatitallowsyoutosavevariouscontentfromdifferentemailsthatcanthenbeusedinothertemplates.Noneedtostartfromscratch.

WithBee,youdohavea14-dayfreetrialandplentyoffreetemplatestouseifyoudonotwanttosignupforanaccount.Ifyouwouldlikeanaccount,BeeoffersdifferentversionsoftheirProaccountdependingonthefieldyouarein.Forinstance,theyhaveProFreelancers,ProTeam,ProAgency,ProEnterprise,andProNonprofit;ProFreelancerstartsat$15amonth.

ThemeForestisanawesomeresourceforemailtemplatesifyouhavesomebudgettospend.Theirlibraryhasover460newslettertemplatesinalldifferentcolors,styles,andthemes.Thetemplatesareratedusingafour-starsystem,andyoucanfilterbyrating,price,recency,andpopularity.

Here'soneexamplefromitslibrary:

Thistemplatehaseightprebuiltlayouts,24colorvariations,24full-layeredPSDfiles,andmore.Plus,it'ssupportedbyallmajoremailclients.

Ifyou'relookingforwrittentemplatesyoucaninputintoyouremailtool,thesearethetemplatesforyou.

HubSpotoffersfreeemailtemplatesthatempoweryoutomarketandsellyourbusinessoveremailwithoutwritingasinglelinefromscratch.Thesefreeemailtemplatedownloadssaveyoutimeandmoney.

Thetemplatescanbedownloadedrighttoyourcomputerandcanbeusedbyanytypeofbusiness.

Mailchimpisanall-in-onemarketingplatformthathelpssmallandlargebusinessesscaleandgrowtheirbusinessthroughmarketingtechniquesandautomations.Mailchimphasavarietyofpre-madetemplatesintheiremailnewslettertool.Asidefromgivingyouover100designstochoosefrom,MailchimpalsogivesyoutheoptiontodownloadtheirEmailBlueprints,whichallowsyoutocustomizeHTMLtemplates.

ActiveCampaignisafull-serviceemailproviderthatoffersemailmarketingautomationandCRMtools.Itslibraryofnewslettertemplatesallowyoutocreateconversion-optimized,visuallyimpactfulemailswithouttouchingasinglelineofcode.

ActiveCampaignisfree,butyouwillneedtosignupforanaccounttouseandviewtheiremailtemplates.Youcanusethemajorityoftheirtemplatesforfree,butifyouwantsomecustomization,you'llwanttoupgradetoapaidaccount.

CanvaisanonlinegraphicssoftwarethatprovidesfreetemplatesforamultitudeofthingslikeInstagramposts,resumes,andemailnewsletters.Canvaisagreattoolbecauseyoucanfindfreetemplatesforspecificnicheslikefashion,tech,culinary,andmanymore.Whilethereisapaidtier,manyofthepremadetemplatesarefree,andyoucanaddyourowncustomizationswithouthavingtopayextra.

AdobeExpress,formerlyknownasAdobeSpark,isanotherbrowser-basedgraphicdesigntoolthathasamultitudeoftemplatesandfunctionstohelpanycompanycreateanewsletter.SimilartoCanva,Adobeofferspremadetemplatesbasedonindustrycategorieslikephotography,architecture,andfashion.Toaccessthetemplates,youmustsignupforanaccountwithAdobe.

CakeMailisanemailmarketingtoolthatincludesuser-friendlyautomationtoolsandallowsyoutocreatecustomizableemailsforanyperson,occasion,andniche.CakeMailoffersover50freeeditableemailtemplatesthataredividedintosmallernichecategories.OneoftheadvantagesofCakeMailisthatyoudonothavetosignuptousetheemailtemplatesprovided,butifyouwouldliketoseehowyouremailcampaignsareperforming,youcanregisterforanaccount.

MJMLisanHTML-basedemaildesigner.Theyhaveawidevarietyoffreetemplatesthatarecustomizedforthetypeofemailmarketingyourcompanyistryingtodo,includingnewsletters,promotions,andseasonalemails.Onceyoufindatemplatethatyoulike,MJMLallowsyoutoseethetemplateandtheHTMLcodeinreal-timeasyoueditit.BecauseMJMLisHTML-based,youwillhavetocopyyourcodeandtransferittotheHTMLeditorinanemailmarketingservicetousethetemplate.

TemplateMonsteroffersavarietyofemailnewslettertemplates,suchastheUsefulNotificationsnewslettertemplatepicturedbelow,allofwhichareavailableforrelativelylowprices.Theirtemplatesareclean,customizable,andeasytouse,andthey'recompatiblewithmostmajoremailclients,suchasGmailandYahooMail.

Additionally,thetemplatescomewithbuilt-inresponsivelayoutsforscreenadaptability,liketheonesonthemobilephonepicturedbelow,andPSDsourcesforalitanyofcustomizationoptions.

MicrosoftOfficehasavarietyoftools,includingextensivetemplatesthatcanbeusedforMicrosoftWord,Excel,andPowerPoint.Youcanfurthernarrowdownyourtemplatesdependingonthecategoryofyourbusiness.WhileMicrosoftdoesofferfreetemplates,theyarelimited.Foruseofthepaidtemplates,youwillhavetodownloadMicrosoft365tousethem.

Readytodraftyournextemailnewslettercampaign?Downloadoneoftheexcellentnewslettertemplatesfromthetemplategalleriesandlandingpagesabove.Then,grabyourfreeguidebelowforcreatinganemailnewsletteryouraudiencewillwanttoengagewith.

Editor'sNote:ThepostwasoriginallypublishedinDecember2018butwasupdatedforcomprehensivenessinDecember2019.

OriginallypublishedMar18,20227:00:00AM,updatedMarch182022

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